Dladla Mshunqisi, a prominent figure in the Gqom genre for the past ten years, is poised to embark on a new phase in his music career.
The artist has officially exited DJ Tira’s Afrotainment and is set to unveil his own record label, Mshunqo Records, which marks a pivotal moment in his journey in the South African music landscape.
Mshunqisi shared this news during an interview with a Zulu-language publication, reflecting on his decade in the Gqom scene and explaining his motivation for pursuing an independent path.
He stated that he has reached a level of maturity and experience in his career, allowing him to take more control over his artistic direction.
For him, this shift is not about severing ties with those who supported his early career. Rather, Mshunqisi views it as a logical evolution for an artist who has gained substantial experience in the industry.
Positive Relationship with DJ Tira
Mshunqisi also spoke about his ongoing relationship with DJ Tira following his departure from Afrotainment.
He affirmed that there were no hard feelings, expressing his respect for the renowned producer and businessman.
“It is good. I mean, it is good on my side and I still respect him,” Mshunqisi stated.
He acknowledged DJ Tira’s crucial role in shaping his development as an artist over the years he spent in the industry.
“He is someone I can say played a significant role in helping me mature and grow strong in this industry. There is nothing bad I can say, but I have grown, which is why I am saying it is now time,” he noted.
His remarks indicate that he views the transition from Afrotainment as a professional evolution rather than a personal split.
Upcoming Announcement for Mshunqo Records
While Mshunqisi has disclosed his intentions, he has mentioned that a formal announcement regarding Mshunqo Records is forthcoming.
This new venture signifies his aim for greater autonomy and control over his music career after years within an established label.
The launch could potentially mark a transformative phase for Mshunqisi, as he transitions from being an artist linked to a major label to establishing his own brand.
At this stage, specifics about the label’s structure and strategic plans have yet to be disclosed.
New Music on the Horizon
Mshunqisi also delivered a message to his supporters, indicating that they can anticipate a wave of new music.
The Gqom artist has committed to releasing additional material as he steps into this new chapter of his career.
Among his upcoming tracks is a collaboration with Beast, continuing their partnership that resulted in the hit song “Pukupuku”.
This collaboration gives fans further incentive to keep an eye on Mshunqisi as he solidifies his position beyond the Afrotainment era.
Evolving Career for the Gqom Artist
Mshunqisi’s choice to venture out on his own follows a decade marked by significant industry changes, particularly within the Gqom movement that elevated him to fame.
His rise included a notable contribution to the track “Omunye” by Distruction Boyz, which played a key role in establishing his prominence in the genre.
As Mshunqo Records nears its launch, Mshunqisi is gearing up to navigate a different landscape in the music business.
This next stage will challenge him to apply the insights and skills he has gained over the last ten years as he strives for success as an independent artist.
For Mshunqisi, the move appears to center on embracing the progress of his career and asserting his readiness to define his future.
