MultiChoice Trading Profit Decline: Key Insights for Investors

MultiChoice Reports 50% Drop in Trading Profit Amid Unprecedented Challenges

MultiChoice has alerted investors to a drastic 50% decline in trading profits for the fiscal year ending March 31, 2025, attributed to widespread piracy, fierce competition from global streaming services, and significant macroeconomic pressures. The announcement was made public on Thursday, detailing the heavy financial toll from currency volatility in key sub-Saharan markets and substantial investments in its streaming service, Showmax. Despite expectations of a potential profit this year, analysts caution that improvements stem from corporate restructuring rather than core operations, as MultiChoice grapples with losing millions of subscribers amid rising inflation and shifting consumer habits.

Financial Challenges Facing MultiChoice

MultiChoice has reported a staggering 50% prediction of a decline in trading profit for the fiscal year ending March 31, 2025. The company attributes this drop to several factors.

According to MultiChoice, the decline results from widespread piracy, intense competition from international streaming platforms, and worsening macroeconomic conditions impacting consumer behavior.

This alarming trend reflects MultiChoice’s struggle within a competitive market, with subscribers reducing from 23 million to 19.3 million across multiple regions. The corporation stated, “We are facing unprecedented financial disruption.”

Impact of Currency Fluctuations on Earnings

MultiChoice disclosed substantial financial losses due to significant foreign exchange volatility in key markets. In 2024, a reported $217 million loss was attributed to currency devaluation.

Notably, Nigeria experienced a 50% devaluation of the Naira, significantly impacting MultiChoice’s earnings when measured in South African rand. This highlights the broader economic challenges in sub-Saharan Africa.

Despite these adverse effects, analysts anticipate a possible growth in headline earnings by as much as 66%. However, MultiChoice warns that these gains do not reflect improved operational efficiency.


As MultiChoice confronts a substantial decline in trading profits, it faces a challenging landscape marked by intense competition, piracy, and economic pressures. The company’s future hinges on its ability to adapt and innovate amidst these unprecedented disruptions.


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